About Me
A passionate traveler who has explored over 70 countries, Ruben brings together a background in global travel, engineering and finance to craft thoughtful, luxurious, and well-executed journeys. Originally from Barcelona and based in New York, he holds a Master’s in Technology Policy from MIT. Before joining Embark Beyond he spent 14 years at Bank of America advising institutional and ultra-high-net-worth clients across the U.S. and Latin America, where nailing the details and delivering outstanding service were the keys to success.
For Ruben, curating a trip is like solving a puzzle—part logic, part creativity, and always a good dose of fun. He’s personally experienced many of the world’s top airline cabins and luxury hotels —often leveraging points and miles to unlock incredible value. Fueled by a love of immersive cultural adventures, discovering local flavors, and searching out a great glass (or two) of wine, he’s the first call among friends and colleagues seeking advice on where to go and what to do (and what to eat and drink) next.
Clients come to Ruben to design trips around what matters to them most. Whether it’s a cultural deep dive or a laid-back escape with plenty of time to soak up the vibe, clients trust his thoughtful recommendations, calm approach, and shared excitement in experiencing and discovering the best travel in the world.

