Ara Cromwell CTA, DS

Fort Smith, AR United States
Why work with an advisor? 
Travel Specialties
  • Culture, History & Arts
  • Escorted Tours
  • Hotels
  • Independent Tours

  • No Destinations
Selling Travel Since
  • English

My Background

I offer my clients personally designed itineraries uniquely fitted to their dreams and level of comfort they desire. Being equipped by Virtuoso to extend insider access and amenities, I look forward to planning your trip as a tailor would fit you in a fine suit!

As a 1970 Travel Academy graduate and 22 years with Universal Travel, my certifications and trips have prepared me to help you with whatever your destination may be. So far I have found that Europe, (especially Italy), and Hawaii are my personal favorites! But I also enjoy family trips to Disneyworld and the beaches of Florida, Mexico and the Caribbean.

Places I Have Traveled

Reviews and Recommendations for Ara Cromwell


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I would highly recommend Ara.

By: Bunnie

Reviewed on: 25 Nov 2013

Ara is a very conscientious travel agent - very patient and a good listener. She listens to what "you" want and then takes it from there and runs with it :-) She has planned a number of trips for me and I feel confident and know that there's more to come. She always tells me that if I run into trouble I can call her immediately and in today's world of traveling, that's a plus for me. She planned a trip to New Zealand last winter for me and it turned out to be a perfect trip!
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Highly recommended

By: J & L

Reviewed on: 21 Dec 2013

Ara is always very pleasant and helpful. The trip was very well planned and every aspect of trip went smoothly, including all flights on time, great connections, and a very good tour group and German director on the touring portions. Look forward to working with Ara on future trips.

Ara Cromwell is the best travel agent I have ever used

By: Kathly

Reviewed on: 21 Dec 2013

Ara Cromwell is the best travel agent I have ever dealt with in my considerably well travelled life; she is incredibly well informed about the latest and is always eager to do research Ara is the best

Highly Recommended

By: Not provided

Reviewed on: 20 Jan 2014

Ara, does a wonderful job. She makes travel fun and easy and as economical as possible.

Would never use anyone else!

By: Bec

Reviewed on: 19 Jan 2014

We have never had a bad experience with Ara. We have used her for Disney trips and Vegas trips and cruises. Never a problem on any trip. Everything goes smoothly.

does very well

By: jf

Reviewed on: 28 Jan 2014

does very fell for us(out-of-town customers), plans trips very well.

very highly recommended

By: jmd

Reviewed on: 28 Jan 2014

very personable, very timely with plans, easy to deal with,tries hard to accommodate all our trip wishes.

Awesome Trip!!!

By: Lisa

Reviewed on: 22 Jan 2014

My husband and I had a wonderful time on our cruise vacation. I'm so glad I had Ara to work with me. I know that booking vacations online is something you can do. I find it very important to have a professional assist with travel plans... There are so many things that can happen and having the peace of mind knowing Ara is only a phone call away is priceless!!!!

Ara is awesome!

By: swice99

Reviewed on: 09 Feb 2014

I have never known anyone in the travel industry that works as hard as she does to get it right! She is always available, she is experienced, and most importantly, she adds value to any travel experience!

Definately reccomend

By: DavidL

Reviewed on: 19 Feb 2014

highly recommended

By: John

Reviewed on: 24 Jun 2014

She always does great at delivering the trip we want.  This cruise had to be cancelled due to cardiac problems in one of our party.

Highly Recommend - One of the Best!

By: Jan

Reviewed on: 25 Jun 2014

another great trip set up by Ara, used her 12 times and will again and again!!!

By: mike--tristate

Reviewed on: 11 Jul 2014

Yes i would.

By: David 56

Reviewed on: 19 Jul 2014

Highly recommended

By: Marj1707

Reviewed on: 28 Jul 2014

The trip was well planned out for us, we had an amazing time! This is our second time to use Ara and she has done an outstanding job both times.

Highly Recommended!!

By: Ginger43

Reviewed on: 28 Jul 2014

Ara Cromwell did an excellent job planning our Baltic Sea Cruise.  It was reassuring to have her arrange the transfers, airline tickets, travel insurance, etc. The Virtuoso Welcoming Social and the Helsinki Tour were well organized.  We enjoyed both of them very much.   

Great Service

By: Peck

Reviewed on: 31 Aug 2014

Expert friendly Service . the only Travel Agent I will use

Friendly Service

By: Vera "Tator"

Reviewed on: 08 Sep 2014

I have booked several trips with Ms. Ara and my experience has always been excellent. Thanks ARA

Always a fit! She keeps our preferences up for us!

By: Cindy

Reviewed on: 16 Sep 2014

Ara always has our preferences in order....we like to upgrade long trip segments and we like exit rows when we don't! She puts us in the right airports for the trips we ask her for....just a great advisor and agent!!

Best Service Ever

By: Kathy

Reviewed on: 02 Apr 2015

Ara is absolutely the best ever to work with; she has taken care of our travels for years. This was an especially pleasant trip as the destination was just stellar. I don't have enough kind and positive words to say about Ara. She's simply excellent. Thanks

Had a great time. Ara did a good job planning.

By: Langstod

Reviewed on: 03 Apr 2015

Ara did a great job planning our trip. She gave us good travel advice and worked out all the details. I would definitely recommend her as a travel agent and trip planner.

Absolutely fabulous!! She can read your mind!!

By: C4931

Reviewed on: 23 Jun 2015

Ara went the extra mile for us on this trip! She arranged tours and pick ups and transfers to make our trip seamless and so enjoyable. We would not have understood as much of the country without the professional guides she hooked us up with. And all the drivers were so very polite and amenable...Love, love Ara!!

Ara is experienced, patient and VERY HELPFUL...

By: Sandy

Reviewed on: 19 Jun 2015

We are very happy with our experiences with Ara and will definitely return...

Did a great job

By: Jim

Reviewed on: 23 Jul 2015

Did a great job, efficient and friendly. Would recommend to anyone

Always friendly!

By: Jsue

Reviewed on: 29 Sep 2015

Ara Cromwell always does a fantastic job of helping me plan our trips! The flights out of Ft. Smith were perfect for us. I do recommend checking further into the rental car agencies though. The estimated charges for Payless were to be around $285. After all of their fees were attached, it was more like $595 for the week. Other than that, our trip was amazing! Thank you!

World's Best!

By: JSwice

Reviewed on: 25 Sep 2015

As usual, Ara is the BEST. All my arrangements are made to my specifications. And when the airlines lets us down, I can rest assured that Ara will do her best and be there for me. Even after hours!

Expert with great organizational skills

By: Jan

Reviewed on: 26 Oct 2015

Ara has planned many trips for us and we have never been disappointed. She's always helpful with suggestions of things we've not considered. Her organizational skills are especially appreciated. She takes the worry over details out of the travel experience.


By: Harriet

Reviewed on: 29 Jan 2016

Ara, is always very helpful and responsive. She does a wonderful job.
Not Recommended

Viper in the Villa

By: relggarfed

Reviewed on: 09 Jul 2016

We used this virtuoso member for a family trip to Italy for 11 adults. We normally plan our own trips but since this trip was more complicated we decided to use a virtuoso member to help with all the detalls. This planner proved that she could do it all!! Small details were fouled up as well as large ones. Things as simple as messing up airline seat preferences, to the more complex like shoddy vetting of villa. Major problems with Car Rental, Transfer pricing, credit application , billing instructions and on an on. Fortunately we recognized early this provider was making too many mistakes and we assumed responsibility for much of the onsite planning and excursions, which went fine. No more Virtuoso providers !!! and yes there was a Viper in the Villa!!!

Great Trip

By: Sue

Reviewed on: 19 Jun 2016

Twelve year old grandson, Luke, and I had a wonderful trip to New York. Everything went off without a hitch; flights were on time, car was at the airport to pick us up and take us back to airport and the accommodations were great. Thank you once again, Ara, for helping us have the perfect trip. Sue Cooper


By: mh

Reviewed on: 05 Jul 2016

Trip was remarkable! Highly recommend it to anyone. Hotels were great and excursions were on time. People were very friendly and helpful. Ara (our travel agent) made it all possible and easy.

Excellent Friendly Service

By: Katydid

Reviewed on: 09 Aug 2016

Planning of the trip was thorough and we were encouraged to ask questions any time we had them. Ara definitely takes good care of her clients. I would recommend her to anyone planning a short or long trip. In fact, I have told others of her excellent service.


By: jjagg64

Reviewed on: 02 Oct 2016

Ara is ALWAYS pleasant, thorough and extremely knowledgeable! We're spoiled and couldn't possibly use anyone else for our travel needs!!!

Expert friendly service.

By: Pooh

Reviewed on: 17 Oct 2016

I have used Ara for several trips, international as well as in the US. She is always helpful, professional, available and very thorough. I will use her again in the future.

simply the most outstanding service

By: Kathy

Reviewed on: 10 Oct 2016

Ara provides gracious, professional service, always going above and beyond the call of duty to help meet our sometimes complicated travel needs! I recommend her so highly!

First International Trip - Ireland


Reviewed on: 11 Nov 2016

Ara was amazing! Her recommendations were useful and knowing that we had her expertise in planning made us more comfortable about scheduling our first international trip. We will definitely use her again.

Newyork trip

By: Brianna Walker

Reviewed on: 01 Apr 2017

She was very helpful and helped me plan out every detail.My trip was not stressful and I felt like I could relax because of how well planned out it was.

Great as it gets

By: JFred

Reviewed on: 06 Apr 2017

Excellent. After giving Ara travel parameters, she exceeded expectations with routes and rates. Will not waste time searching internet in the future. Ara will be the first and only contact for future reservations. Couldn't be happier.

Vegas with AIPD


Reviewed on: 05 May 2017

Superb. She covers all the bases and makes it work!!

Great gal, lots of experience and good ideas...

By: Sandy

Reviewed on: 16 Jun 2017

Very enjoyable...

Hawaii trip

By: Mike

Reviewed on: 14 Jun 2017

Great!! All her suggestions were spot on! The hotel was great and our room had a great ocean view!!! Our tours were just right for us and worked out perfectly. I will recommend Ara to anybody who needs a travel agent!!!

2017 vacation

By: Jim

Reviewed on: 24 Jun 2017

Was very diligent on get us a good price

Working with Ara

By: Jim

Reviewed on: 23 Jul 2017

Always easy to work with. Works hard to find the best deals. trip

By: Rick

Reviewed on: 23 Jul 2017

Pleasent and business like

Recent trip

By: Vb

Reviewed on: 24 Jul 2017

Ara makes traveling seamless. I recommend her without any hesitation.

Trip Alaska

By: Gtmackle

Reviewed on: 31 Jul 2017

Ara is like working with a close friend. She knows our likes and dislikes and adjusts accordingly. We loved every part of this trip and she planned it from A-Z.


By: Apple

Reviewed on: 09 Aug 2017

She is the best!! Very professional & friendly!!

great trip

By: claire

Reviewed on: 11 Aug 2017

Ara was fantastic!! She planned our trip to Croatia and Greece and it exceeded our expectations. The attention to detail was phenomenal. We had a fabulous time and would highly recommend Ara!!!
Not Recommended



Reviewed on: 21 Aug 2017

She was always saying she would get back with us in a couple of days but didn't.

Travel assistance


Reviewed on: 13 Aug 2017

Excellent as always; best ever.

Hawaiian Adventures

By: Cindy

Reviewed on: 15 Aug 2017

Excellent...I didn't have to worry about one thing, she had it all taken care of for me!

Travel review

By: Kathy

Reviewed on: 21 Sep 2017

Ara is excellent in every way and takes the extra time and effort to make travel plans work for us, and has for years. Hands down, Ara is the best!


By: Ramona

Reviewed on: 27 Sep 2017

I've had Ara as a travel angel for roughly 13 years and wouldn't have it any other way. Thank you Ara for always taking care of me!


By: Mazy

Reviewed on: 05 Oct 2017

Satisfying experience! Met all my requests!


By: Jsue

Reviewed on: 13 Oct 2017

Ara is always wonderful to work with! She is always pleasant and always helps answer any questions we have. Ara always responds in a timely manner either by phone or email, and has helpful suggestions for us. She also looks for any special deals or flights to assist us in whatever way possible.


By: Vera

Reviewed on: 23 Oct 2017

Very patient and easy to work with.

Best of the Best

By: Arkansas Traveler

Reviewed on: 17 Oct 2017

Ara was given short notice to find two round trip tickets for my daughter and grandson. She did her magic, and then did it again updating the best flight and rates available for us; finding flights and rates that you won't see on internet websites that claim to be the cat's meow. Stick with a real person. Stick with Ara and you'll be back again and again to work with her.
Not Recommended


By: mg

Reviewed on: 28 Oct 2017

I did not feel that we got the support we needed. I had to ask repeatedly for information. She did not communicate well with me or any of the participants. I did most of the planning. She rented the bus (a LR company) upon my suggestion, so I did not have to pay a Fort Smith driver for overnight accommodations. She did not have vouchers for any of our activities. She did not give any thought to folks from around the state needing lodging the night before since we were leaving LR early---I handled that. She ended up adding in meals for the group at the end that were not budgeted. I had to pay deposits for the bus and the lunch. I thought that was why I had a travel agent. Very disappointed in her service. I could and should have done it totally on my own. The trip turned out well, but it was not because of Ara. Will not be using Universal Travel ever again. I have hosted over 20 trips in my years with Master Gardeners, and have never seen anything like this.


By: Happy Traveller

Reviewed on: 30 Oct 2017

She is fabulous! Always knows our preferences and does a great job keeping us informed!

retirement trip

By: jean

Reviewed on: 04 Nov 2017

It was a pleasure working with Ara. She took care of all the planning and arrangements for our cruise. I have used her many times in the past and never been disappointed.

Houston trip

By: Lubi

Reviewed on: 16 Nov 2017

Excellent, very cooperative, helpful and prompt with tickets and schedules. I had to change my return due to funeral arrangements, Are quickly responded and rearranged my trip with a very comfortable trip time.


By: Jim

Reviewed on: 28 Nov 2017

Easy to work with

Best advisor


Reviewed on: 10 Dec 2017

It was great ! Very great lady. Knowledgeable and kind. Serves her people right ease and helpfulness. She deserves an award. This Was my first trip out of the country alone and she gave me pointers on do’s and don’t’s. She knew all ins and outs. I was very much comfortable with her. 💕💕💕

New York Christmas

By: Boogey

Reviewed on: 04 Jan 2018

Ara did a fabulous job planning our New York Christmas. This was the first Christmas in 43 years we weren’t home with family. It was so lovely. Great room with such a fabulous view. Excellent seats at our musical Elf, and the Rockettes Christmas spectacular ! They were so good that my husband asked me who Ara knew to get such good seats!! Great Flight too! We love Ara!

Trip to Orlando

By: Holly

Reviewed on: 08 Jan 2018

My trip to Orlando/Tampa was exactly what we were wanting. The hotel was great and it was right at the park which was Great!!! We had a blast!!!!!!

The Best in the West and everywhere else!

By: Infrequent flyer

Reviewed on: 17 Jan 2018

Working with Ara is not work. It's pleasure. She is the consummate professional. Her years of experience and knowledge of the industry put her in the stratosphere of her craft. She's always pleasant, detail oriented, and finds rates that defy every so called internet discount air service. She's all you need for any destination planning. Although I only have need of booking with her a few times a year, she treats me like someone she's sent on cruises, trips to Europe and beyond. Everyone who calls with Ara will understand what I'm talking about. You get her undivided attention and she will not disappoint. If you don't call her, it's your loss. She is the best.


By: Jim

Reviewed on: 11 Feb 2018

Easy and thorough

Path to Paradise

By: Kamo

Reviewed on: 26 Feb 2018

Very Pleasant. Good advice in hotels, rental cars and flights. Took the time to know our anticipated activities and suggested how to work them into our schedule. We had a wonderful time with very little stress thanks to her graciousness and efficiency.

Great travel plans!

By: Kathy

Reviewed on: 11 Mar 2018

Ara goes way beyond the call of duty to help with convenient times and helps us when plans don’t work out as well.

Wonderful trip to Orlando

By: Aras trip

Reviewed on: 04 Apr 2018

Ara is a professional! She knows what will and won't work and doesn't waste your time....she's efficient and effective!!

Great travel advisor

By: Kathy

Reviewed on: 20 Apr 2018

Outstanding! Not enough good adjectives exist for Ara.

Great trip

By: Shannon

Reviewed on: 23 May 2018

Ara did a wonderful job planning our trip to Honolulu for us! We had a wonderful time. The flights, hotel, and our rental car was just what we wanted. She listened to what we wanted for our trip and she delivered.

great cruise, no worries

By: Tom

Reviewed on: 27 Jun 2018

I typically plan all our trip details myself. This time we asked Ara to handle our cruise details. Everything went great. I couldn't have done it better myself. We also appreciated the unexpected drink package and special dinner on our last night.

Ara is the BEST!!

By: Family Cruise 2018

Reviewed on: 05 Jul 2018

Ara is so good at what she does!! From air reservations to hotels, in foreign countries and at home. All transfers and buses and luggage storage, cruise questions, train tickets, points of interest, she has it all planned out for you! We are not an easy family to plan for....three families in three different states and all of us were so well coordinated! Two children in the mix and they all got the car seat arrangements, etc. Very nice to have someone like her at your back!

Trip to D.C.

By: Squirrell

Reviewed on: 08 Jul 2018

She is light, but thorough. Willing and immediate in answering any of my questions, but not hurried. Her replies are measured but she is joyful with me in the event planning.

Family trip to Italy

By: Claire

Reviewed on: 23 Jul 2018

Ara is amazing!! She will do all in her power to plan an exceptional trip. It is all the little extras that she plans that make the trip extraordinary!!


By: Rick

Reviewed on: 09 Aug 2018

Professional and addressed our needs


By: Patricia

Reviewed on: 18 Aug 2018

Always a good experience

Hawaii trip

By: jpmsexton

Reviewed on: 21 Aug 2018

Easy - she is very knowledgable and easy to work with.


By: Mj

Reviewed on: 23 Aug 2018

She was very easy to plan with. This was our first all inclusive vacation. We were nervous but everything went wonderfully and the husband is ready to go again!

Travel olanning

By: Kathy

Reviewed on: 25 Aug 2018

Ara is the absolute best to work with; patient, flexible, excellent and thorough.

Great Service

By: Jimmy V

Reviewed on: 28 Aug 2018

Ara has always been great to work with. Very knowledgeable, prompt, and courteous. I I am a repeat customer of Ara and will always use her service when I travel.

The best of the best!

By: Shirley Douglas

Reviewed on: 14 Sep 2018

Ara is the best! She has never disappointed us with any of the adventures she has sent us on!


By: Jim

Reviewed on: 16 Sep 2018

Always easy to work with and very thorough. Don’t ever call anyone else. Highly recommended to everyone

amazing travel professional

By: swice

Reviewed on: 08 Oct 2018

Excellent, she is always on her game, responsive day or night to calls for any issues, we have traveled all over the world and she has made all difference that things went well.

Sisters in Paris

By: Joanie

Reviewed on: 13 Oct 2018

Working with Ara has ALWAYS been AWESOME! She always works overtime to find the best fit for our particular needs and believe me, our Paris group is pretty demanding! Her depth of travel knowledge is unparalleled and whenever we talk on the phone, she’s always so pleasant, I feel as if I’m her first call if the day!!! 😂 she’s paved the way for a fantastic Parisian experience and all I can say is...I’m so thankful for Ara!!!!

Travel review

By: Kathy

Reviewed on: 21 Oct 2018

Ara is outstanding in knowledge and unrivaled in her expertise and service in travel planning. I recommend her highly!


By: Jim

Reviewed on: 28 Oct 2018

Friendly and thorough. Second mile


By: cruiser

Reviewed on: 11 Nov 2018

fine, i have worked with her for years.

Ara's review

By: drolshagen

Reviewed on: 04 Jan 2019

HI Ara, this is Barb. You did an awesome job! Could not be happier with flight, place, accommodations. Thank you!

Consistently amazing!

By: swice

Reviewed on: 08 Jan 2019

Ara is truly a pro that gets everything done right. She's always available, works to get every detail set and sudden changes worked out. She's amazing to find deals, upgrades and unique places to stay, around the world. We love her!

Ara Cromwell review

By: Peck

Reviewed on: 08 Jan 2019

I have used Ara many times for business and vacations. She is very professional, yet very personal in her manner and style. She will continue to be my go-to trip advisor.

Always count on her

By: Jim

Reviewed on: 02 Feb 2019

Always good, thorough and patient. Can count on the best flights and prices

Review of Ara Cromwell

By: Lubi

Reviewed on: 06 Feb 2019

Are is always excellent to work with. She is prompt in returning calls and making my reservations. She planned a fabulous fully escorted 2 week trip to Italy for my 2 sisters and myself. She is the best!

Ara Cromwell

By: DG

Reviewed on: 14 Mar 2019

Ara is wonderful!

Great job again!!

By: Claire

Reviewed on: 28 Mar 2019

Ara does an excellent job of finding us wonderful places to stay and visit



Reviewed on: 25 Mar 2019

Ara is always prompt, accurate, friendly and wonderful to work with. She always has good advice on travel plans and has helpful suggestions to make your trip the best experience.
Not Recommended

Booking your self is better and cheaper.

By: Emily

Reviewed on: 10 Jun 2019

Coming to her at first when discussing about booking a trip, she was helpful into looking into different times of flights, dates and what not. I’m a very busy person, so she would call and call and leave voicemails about almost hour seemed like, regarding the different dates and times, also letting me know how much of a deposit I needed to put down. Told her I was willing to wait and see if prices dropped or maybe if we found better deals but she seemed eager or more interested in me into hurrying to book the trip and put the deposit down. Finally after putting a deposit down. Its like I couldn't get a hold of her anymore. Called for help to see if there was some arrangements or maybe changes she could do about my trip.. And it was as if once you put that deposit down.. She wasn't willing to care to much about what you needed or anything after that deposit was put down. Best advice is book your self. Cheaper too!

Working with Ara Cromwell, you will have access to:

  • - Special perks and extra amenities
  • - An experienced travel guide whom you can rely on before, during, and after the trip
  • - Exclusive luxury resorts and properties
  • - Once in a lifetime experiences

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