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VIRTUOSO® NAMES CECE DRUMMOND AS
DIRECTOR OF TOURS & ON-SITES
NEW YORK (June 3, 2011) – Virtuoso® proudly announces that industry veteran Cece Drummond has joined the organization as its Director of Tours & On-Sites. Ms. Drummond is based in Virtuoso’s New York, NY office under the expert guidance of Albert Herrera, vice president of hotels, destinations and tours. Ms. Drummond joins the luxury travel network with a wealth of travel experience, having held sales and marketing positions within the industry for the past 15 years.
“We’re excited to have someone of Cece’s caliber join the team,” Herrera said. “With her years of experience and reputation within the industry, Cece is an asset to the network. Her proven track record will add to Virtuoso’s ability to drive preferred supplier sales, while her commitment to travel agents will ensure she keeps our members’ best interests at heart.”
As the director of tours and on-sites within the Virtuoso network, Ms. Drummond will oversee the network’s relationships with 60 tour operators and 140 On-Site destination management companies. Her team of two people, located in Virtuoso’s New York and Seattle, WA offices, will be responsible for driving sales through the Virtuoso network.
Prior to joining the Virtuoso team, Ms. Drummond acted as Director of Marketing and National Account Sales for GTA/Travel Bound, where she was responsible for all marketing initiatives including Travel Bound’s successful travel agent loyalty program. In addition to her time at Travel Bound, Ms. Drummond has held key marketing roles at both EOS Airlines and Rail Europe.
About Virtuoso
Virtuoso® is the industry’s leading luxury travel network. This by-invitation-only organization comprises over 300 agencies with more than 6,000 elite travel specialists in 22 countries in North and South America, the Caribbean, Australia and New Zealand, as well as over 1,200 of the world’s best travel providers and premier destinations. The network’s member agencies generate over $5.1 billion annually in travel sales, making the group the most powerful in the luxury travel segment. Their relationships with the finest travel companies provide the network’s affluent clientele with exclusive amenities, rare experiences and privileged access. Virtuoso is the exclusive network of travel services and benefits provided by MasterCard® for participating World Elite MasterCard® programs. To see Virtuoso’s latest video content, visit http://www.youtube.com/user/VirtuosoTraveler .
Media Contacts:
Misty Ewing
Virtuoso – Director, Public Relations
Phone: 212-588-8242
E-mail: mewing@virtuoso.com
Emily Venugopal / Jami Gordon-Smith
The Brandman Agency
Office: (212) 683-2442
E-mails: emily@brandmanpr.com / jami@brandmanpr.com
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